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I'm Keren - brand strategist and identity designer, based in Waikato, New Zealand, working with founders worldwide.

I've been building strong brands since 2014. Not pretty ones. Not trendy ones. Ones that are rooted in strategy, built with intention, and designed to last.

I work with one client at a time. That's not a limitation - it's the whole point. When we work together, you get all of me. The decade of expertise, the considered eye, and a process built for busy founders living real lives.

Right now I'm slowly and intentionally coming back from maternity leave - mum of three, with a 9-month-old currently running the show. I'm selective about what I take on. Which means if we're aligned? It's going to be really good.

Meet the
Creator.

Built with strategy. Led by taste.

Currently taking on aligned clients
One at a time.

Take a backseat, relax and let me work my magic. With branding that speaks volumes, your ideal clients won't be able to look away.

 Or are diving into something fun and exciting and craving a new identity that knocks socks off from the get-go?

Had it up to here with your current branding being as exciting as watching paint dry? *insert sigh*

Good. Strategic brand identities and Design for founders who want a brand that works as hard as they do - and looks damn good doing it.

Done blending in?

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Coaches

What they all have in common? They're building something they're proud of - and they're ready for a brand that matches it

What they all have in common? They're building something they're proud of - and they're ready for a brand that matches it

Content creators / Product Based Brands
Interior designers / Online educators / Coaches
Event planners / Photographers / Copywriters
and many more!

Built for founders who mean business.

Built for founders who mean business.

Coaches + Mentors

/ Photographers

Interior Designers

Content Creators

/ Event Planners

Product based Brands
Wellness + Beauty Brands
Online Educators
Content Creators
Event planners
Interior designers
Photographers
Coaches + Mentors
and more!

/ Product Based Brands

The new Gel Polish on the Block! Moody, sophisticated and completely essential.

featured branding of the month

Friday Gel Polish 

featured branding of the month

Your ultimate guide & worksheets where you’ll explore the art and soul of crafting a brand strategy that helps you not only STAND OUT but for you to RESONATE deeply with your audience. Let’s dive deep into the exciting world of brand strategy.

[ Resource ]

Crafting your Brands Heart.

The Soulful Magic of Brand Strategy: Infusing Your Business with Meaning

featured BLOG

Does your brand have soul?

Zara’s work is a quiet rebellion against the cookie cutter. She thrives on the unconventional - those who dare to craft their moments their way. Every frame she shoots is intentional, filled with an emotional depth that goes beyond aesthetics. Shooting predominately on film, Zara captures a nostalgia that resonates deeply, leaving her clients with imagery that feels timeless and alive. For Lovers of raw authentic storytelling and timeless artistry.

[ Featured branding ]

Zara Staples Weddings

Resource

[ Featured Branding ]

Crafting your Brands Heart: Workbook

Zara’s work is a quiet rebellion against the cookie cutter. She thrives on the unconventional - those who dare to craft their moments their way. Every frame she shoots is intentional, filled with an emotional depth that goes beyond aesthetics. Shooting predominately on film, Zara captures a nostalgia that resonates deeply, leaving her clients with imagery that feels timeless and alive. For Lovers of raw authentic storytelling and timeless artistry.

Your ultimate guide & worksheets where you’ll explore the art and soul of crafting a brand strategy that helps you not only STAND OUT but for you to RESONATE deeply with your audience. Let’s dive deep into the exciting world of brand strategy.

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Grab my Brand Heart Guide

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Check out the reel

“I’m obsessed with my new branding. It encompasses everything my business stands for and reflects my personality so well which I was really hoping for. I’m already thinking about how I can work with Keren again!”

“I’m obsessed with my new branding.It encompasses everything my business stands for”

Melissa - Still Muse Photography

"Keren is the absolute best person to work with if you are a new or established brand wanting a really high vibe design that reflects your personal and business ethos. She has a fresh and cohesive approach to her work and gives every single detail and decision the time and energy it deserves. You can tell she is obsessed with what she does and it shows in the end product. She finds ways to go over and above at every design stage. You feel informed, listened to and well communicated with. The onboarding, off boarding and comms via Notion day to day is so easy. As an early stage brand, I can't wait to work with Keren again in the future. I am beyond happy with what you have created for me and have given me confidence and installed so much excitement to launch soon. Thank you so much, you superstar!"

"Keren is the absolute best person to work with if you are a new or established brand wanting a really high vibe design that reflects your personal and business ethos"

Georgia - By Georgia Lyons [ Mentor ]

"Keren nailed it! An absolute genuine dream to work with. She not only got the brief but took it somewhere I hadn't been able to visualise myself, she really elevated the entire vision and is 100% why you pay a professional to do it, the experience and style is something you can't DIY. I will be recommending and using Keren's services for years to come."

"Keren nailed it! An absolute genuine dream to work with"

Danni - The peach club